Meet Lisa Becker, Our New Regional Sales Director at 5th Avenue Digital
June 14th, 2013 by Elizabeth Beskin | Share BlogA-B-C. Always Be Closing. Who doesn’t remember that legendary line from the infamous film Glengarry Glen Ross? Â
5th Avenue Digital welcomes Lisa Becker as our new Regional Sales Director and we’re very confident she’ll be bringing a lot of ABC to our organization! Lisa holds a Bachelor of Science in Business Administration with a major in marketing from the University of Arizona. Her extensive sales career includes the selling of enterprise software to Fortune 500 companies. Lisa has held Account Executive and Sales Director positions at top companies including Netscape, AOL and Microsoft.
Articulate, persuasive and highly motivated, Lisa has a demonstrated ability to manage the sales process and develop new business. Adept at analyzing people and situations, she’s a proven deal closer. Although her prior sales experience has been concentrated in software solutions, her basic skill set is applicable across all businesses: uncover the customer’s problems and solve them.
“I understand how to decipher the needs of a client and meet them.  My responsibilities at FAD will require meeting and coordinating all the parties involved including the client, photographer, venue, etc.  I’m great with people and multi-tasking so this is a welcome challenge. I’m looking forward to learning from Elizabeth and working by her side.”
Photography is a long way from software but Lisa is excited about this new category. “I’ve always enjoyed photography – my walls are covered with pictures of my family taken by professional photographers.  This is a service I can sell with a personal touch.”
When Lisa’s not working she has lots of personal interests to keep her busy.  Her Family, which includes her husband, Jed, and her two young children Adison and Jack, are a big part of her life. Then she loves a good workout – yoga, tennis, spinning. In particular, Lisa is a certified yoga teacher in adult, children’s and prenatal yoga. And then there’s her passion for books – from classics to titillating romance.
We welcome Lisa Becker to 5th Avenue Digital and wish her great success!




A picture is a snap shot of time and when it is printed it becomes a memento. When was the last time you had a picture worth printing?








