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Beth Baynum

Tips for Maximizing Photo Booth Fun

July 27th, 2010 by Beth Baynum | Share Blog

tips_for_using_photo_booth_effectivelyNow that we’ve gotten our YouBooth photo booth out into the world, and we’re seeing it used for all types of events, we’re discovering new ways to maximize its effectiveness.   Like you’ll find at any party, most people need to get warmed up a bit before they start really having fun with the photo booth.  And as any good host knows, there are a number of methods and things you can use – aside from alcohol! – to get things rolling. Read the rest of this entry »

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Elizabeth Beskin

The Latest Trends in Wedding Photography

July 20th, 2010 by Elizabeth Beskin | Share Blog

new_photography_trends

Many of you have probably read about the latest trends in wedding photography, but even seeing examples of these trends can leave you wondering, “What the heck is THAT?”  As you plan your wedding photography, you may hear a photographer mention some of these options, or you may want to ask about incorporating these trends into your wedding photography.

First, you need to know exactly what these trends are, so you can speak intelligently about them and figure out what is – and isn’t – right for you.  Here’s a brief outline on the latest wedding photography trends, so you can make the right decisions for you and your groom. Read the rest of this entry »

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Elizabeth Beskin

Tips for a More Effective Headshot

July 6th, 2010 by Elizabeth Beskin | Share Blog

executive portrait by 5th avenue digitalYou know the importance of having a great-looking headshot for your website, social media sites, branding and marketing efforts.  If you don’t already have an up-to-date headshot, it’s understandable you may feel a sense of urgency to get “something” out there so you can start using it for all these purposes.  And in the short term, that may be an acceptable compromise.

But don’t fall into the trap of allowing a less-than-fabulous headshot to linger on your LinkedIn profile!  If your headshot isn’t current, doesn’t look professional nor show you at your best, it’s time to change it.

Don’t make the mistake of settling for an up-against-a-white-wall shot that your friend took yesterday.  It may be current, but won’t look professional. Remember, this is a photo that potentially everyone who comes in contact with you will see.  That’s right…all those eyeballs are on YOU.  A professional, flattering, effective headshot is well worth the small investment.

How do ensure you get an effective, professional headshot?

Read the rest of this entry »

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Elizabeth Beskin

Photographing a Gay Wedding

June 20th, 2010 by Elizabeth Beskin | Share Blog

gay wedding by shawn Rabideau eventsFrom our perspective, providing photography for a gay wedding is no different than photographing a wedding for any other male/female union.  Each wedding is unique – gay or not – but the wedding for Andrew and Rob stepped up the “different” factor to another level.  And our photographer really had to be her toes to capture all the fun.

The wedding for Andrew and Rob, planned and executed by Shawn Rabideau of Shawn Rabideau Events and Designs, was small and elaborate.  Their 75 guests came from around the world to celebrate at The Mandarin Oriental over Memorial Day weekend, with a full slate of activities.

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Elizabeth Beskin

Pets Steal the Show, and the Event Photographs!

June 14th, 2010 by Elizabeth Beskin | Share Blog

We all know that animals, particularly our pets, are naturally ideal photography subjects.  Under the aegis of a patient professional photographer, animal photos can be particularly striking and evocative.  That’s why we were so excited to cover event photography at the NYC Pet Show on May 22nd and 23rd at the Metropolitan Pavilion.

Organized by CCK Global Events, in partnership with the American Pet Products Association, the NYC Pet Show was created to address the needs and interests of city-dwelling pet owners.  With appearances by the Dog Whisperer, Cesar Millan, and other pet-centric celebrities, plus presentations from industry experts on topics such as where to travel with your pet this summer, the show featured products and services to help enhance owner/pet relationships.

Because this was the first year for the NYC Pet Show, CCK Global Events, a full-service event sales, production and marketing company, decided it was important to document the presentations, exhibitors and attendees with event photography.  5th Avenue Digital photographers were on hand both days to capture all the unpredictable antics that animals create – especially pets with their fanatical owners. Read the rest of this entry »

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Elizabeth Beskin

Maximum Impact for Photo Booth Portraits

May 25th, 2010 by Elizabeth Beskin | Share Blog

5th avenue digital photo booth5th Avenue Digital recently had the good fortune to introduce the versatility of our new photo booth, called YouBooth, to a premier event planning company in New York.  They wanted portraits taken and printed onsite at an event they were producing for an area hospital’s gala event.  They also wanted the portraits projected on large screens for everyone at the event to see.

When they heard about YouBooth, they knew it was perfect for the gala.  The event was held at Steiner Studios in Brooklyn, on the third and fourth floors with to-die-for views of the city skyline.  They wanted a YouBooth unit on each floor, to give everyone an opportunity to get in on the photo fun.

Read the rest of this entry »

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Elizabeth Beskin

A Bar Mitzvah Goes Hollywood

May 19th, 2010 by Elizabeth Beskin | Share Blog

If you can’t bring the Bar Mitzvah to Hollywood, then bring Hollywood to the Bar Mitzvah!  This is exactly what Robin Lathrop and Suzan Salmon, the extraordinary planners at By Robin, Inc. www.byrobin.com, did for a client’s recent Bar Mitzvah.  They made Noah, the Bar Mitzvah honoree, the star of his own Hollywood production, inviting all his friends and family to share in the fun of “He’s the Man” Film Premiere.

As the photographers and videographers for the Bar Mitzvah, 5th Avenue Social collaborated with By Robin, Inc on some details that helped give the party even more of a Hollywood feel.  We love working hand-in-hand with our clients, providing solutions and ideas that enhance their events.  In this case, we were true creative partners. Read the rest of this entry »

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Beth Baynum

A Valentine’s Day Wedding with Distinction

April 19th, 2010 by Beth Baynum | Share Blog

5th avenue digitalIf a young girl were to imagine her fairy-tale wedding, it would probably look much like the wedding that Nerissa Montemurro brought to fruition in February.  Held on February 13th, the ceremony was at St. Patrick’s Cathedral, followed by a full-scale reception at the Loeb Boathouse in Central Park.  It was truly the ideal Valentine’s Day wedding of a girl’s dreams.

Nerissa, founder and CEO of Private Receptions, Inc. worked with Corrinne and John for almost a year, planning and coordinating every detail, from the pre-wedding preparations at the Waldorf=Astoria to the carriage ride through Central Park.  Nerissa and the wedding couple included all the traditional, romantic elements but added a few unique touches to make the celebration their own.

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Elizabeth Beskin

Results from the Ultimate Engagement

April 8th, 2010 by Elizabeth Beskin | Share Blog

room_shot_by_5th_avenue_digitalOn March 14th, I co-produced an event called the Ultimate Engagement, at Manhattan’s Gotham Hall.  Frequent readers of this blog will know that I created this bridal event with my industry colleague, Maya Kalman, as a way for us to showcase our wedding businesses in a more personalized and targeted format.

Our concept was to give brides a chance to have one-on-one appointments with the masters of the wedding industry.  We put together an impressive group of wedding purveyors, presented in a luxurious venue, along with champagne and hors d’ouevres, informative sessions by wedding industry experts, and trunk shows with high end designers.  It was truly a bridal event like no other.

And I’m happy to report the concept worked!

In addition to being a sponsor of the event, 5th Avenue Digital provided photography coverage – you’ll find a link to the photos below.  We also provided an opportunity to try our new photobooth, complete with bouquet props, courtesy of Diana Gould.  (You can see these photos in our online link as well.)   Plus, we gave brides a chance to meet and see work from two of our top photographers, Julie Skarrett and Robert Evans.

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Beth Baynum

Maximize Your Event Photos for Future PR and Marketing Needs

March 26th, 2010 by Beth Baynum | Share Blog

cancer_research_photosWe often talk to event planners who want quality photography for their events, but have trouble justifying the expense to their client or board.  Instead of investing in a professional photographer, they assume that assigning an associate to point-and-shoot will give them decent photos and save them money.  In some cases, this might be true.  But many planners haven’t recognized that professional event photos can serve more than one purpose, and can actually save the client money in the long run.

This point was proven yet again with an event we photographed recently for the National Foundation for Cancer Research (NFCR).   Their savvy Director of Marketing and Communications, Erin Chen, called me about photography for their event at the New York Hilton, saying she wanted more than the typical “stand and smile” photos they usually get.  She was looking for artistic, emotionally evocative images they’d be able to use for marketing.

Erin explained that they’d wanted to use last year’s event photos on their website and in their printed materials, but the photos they’d gotten “were just too boring.”  She was looking for something more: shots of the room dĂ©cor and guests engaging with each other, but incorporating interesting angles, close-ups of faces and expressions. Read the rest of this entry »

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