Onsite print with Bernard Hopkins-testimonial

October 5th, 2011 by Elizabeth Beskin | Share Blog

It has been my pleasure working with you and your team as well.  Stavros and Julia were professional, personable, and produced high quality photos.
Everyone was pleased with the outcome of this event and your team was definitely a part of that success.

I look forward to working with you in the future!

Zenitra Perry

Sales Developement

HBO

Rave Reviews for Onsite printing with Carmelo Anthony

September 30th, 2011 by Elizabeth Beskin | Share Blog

Thank you again to the 5th Avenue Digital team for helping us pull off a spectacular event last night with the tightest of schedules!  Everyone was amazing and Stavros was fantastic, keeping the line moving and managing some of the “challenging” guests.  Our client was thrilled with how things went and this effort was a big part of that, stepping in late in the game and rising to the occasion.

Again, awesome job and looking forward to working together on future projects.

David Cosentino

Sun and Moon Marketing Communications

The Epix Free-for-all Movie Event- Event Marketing Done Right

September 7th, 2011 by Beth Baynum | Share Blog

5^th Avenue Digital has been busy this summer as the official photographer for the Epix Movie Free-For-All in New York City. Epix, MTV, NYC & Company, the city’s parks, and other sponsors have been showing first-run classic films and popular recent releases at four outdoor locations in around town.

The sponsors turned to 5^th Avenue Digital to shoot event photos of the audiences enjoying this wonderful summer evening activity. There have been about four screenings a week at four locations around the city: Tompkins Square Park, Coney Island, Socrates Sculpture Park in Queens and McCarren Park in Brooklyn. We’ve had a photographer at each event, shooting the crowd.

Here’s the coolest part: how we were able to help epix with their event marketing efforts.  At the event, our photographers provide attendees with a web address. Within 24 hours after each Epix Movie Free-For-All showing, our team has uploaded all the images and posted them on the designated website. There, people find their photo, print it, save it, or even share it by email with family and friends. Event marketing at its best.

The Epix Movie Free-For-All photos show New Yorkers at their summer best, enjoying the outdoors and each other. People love them! Visits to the EPix site have exceeded expectations, with thousands of people viewing, sharing and printing their photos. Check it out these great shots for yourself:  http://freeforall.epixhd.com/photos

5^th Avenue Digital is thrilled to be a part of this quintessential event marketing opportunity and great summer activity. We can’t wait to see what is planned for next summer!

If you have an event coming up and are interested in providing your attendees with the kind of event marketing service that we provided for Epix Movie Free-For-All, please feel free to contact us.  This is what event marketing is all about.

Onsite Photos Warm a Winter Day

February 18th, 2010 by Beth Baynum | Share Blog

One of the most rewarding aspects of our work here at 5th Avenue Digital is being involved in events that truly help local communities.  When I see a company that brilliantly merges their marketing efforts with positive social programs, using social media to promote them – well, I have to admit to being impressed and thrilled.  It’s rare to see all these elements come together so effectively.

The North Face, the well-known manufacturer of clothing for outdoor enthusiasts, is the latest company to thrill me with their blend of branding, event marketing and community outreach.  We were pleased and gratified to assist in one of these community events last Saturday, February 13th.

This special event was created and sponsored by Planet Explore, a new online community enabled by The North Face.  Planet Explore, dubbed “a portal to the outdoors,” helps individuals and families learn about and participate in outdoor activities and events in their area.  Planet Explore teamed up with the New York Restoration Project to produce the Winter Warm Up event in Swindler Cove Park, at the Northern tip of Manhattan.
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Old Navy Modelquins & 5th Avenue Digital Hit the Streets

May 13th, 2009 by Elizabeth Beskin | Share Blog

Old Navy Amplifies Advertising with Street Events

You may have seen Old Navy’s recent ad campaign using mannequins who “talk” to each other about their new spring fashions.  The spots stand out for their offbeat humor that plays off the mannequins being…well, not human.  To reinforce their new ad campaign with consumers, Old Navy has taken this concept to the streets of New York.

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Sudler and Hennessey and Fifth Avenue Digital team up at the Unity Walk for Parkinson’s

May 3rd, 2009 by Beth Baynum | Share Blog

Every April, Central Park hosts the Unity Walk, benefiting people afflicted with Parkinson’s disease.

Sudler & Hennessey, one of the nation’s premier pharmaceutical advertising agencies, was recently asked by their client Mirapex, a Parkinson’s disease medication, to create an engaging promotional activity for their tent at the walk.  S&H’s main goals were increasing the event’s ROI and generating positive PR for their client’s target market.

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Photography as Entertainment provides a WOW factor at W Hotel’s Grand Opening in Hoboken!

April 29th, 2009 by Elizabeth Beskin | Share Blog

Hoboken went hip last week, with the grand opening of the new W Hotel.  Produced by Relevent, the event had all the hallmarks of a Hollywood premier.  Fifth Avenue Digital played a pivotal role, first as quasi-paparazzi, shooting celebs and other guests as they entered the event.  We then digitally enhanced the images by applying unusual transitions, black-and-white inverses, color overlays and other wild effects, and projected the altered images on a large wall in the cathedral-ceilinged lounge area.

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How Awesome Is This? LinkedIn links 5th Avenue Digital to New Business!

April 17th, 2009 by Elizabeth Beskin | Share Blog

I noticed this posting on LinkedIn a few months ago (it was in the Questions & Answers section under “Event Marketing & Promotions”):

“Does anyone know a good photographer in Chicago to do headshots and automatic uploads?”

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Onsite Digital Photography Brings the Brand into the Home

March 13th, 2009 by Elizabeth Beskin | Share Blog

PR and Marketing Agencies are using onsite digital photography as a way to give their clients a return on investment and as a way to bring the brand into the home to keep people thinking about the event and the brand after they leave.

Onsite digital photography and green screen technology bring the brand home

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