Photography for a Mad, Mad, Mad Hatter Mitzvah
April 11th, 2011 by Elizabeth Beskin | Share Blog
What does it take to create a unique and interesting mitzvah event?
Many people would answer that question with: a big, juicy budget. While a generous budget may pave the way, I have to say that I have seen outstanding creativity in the production of one mitzvah this winter that was not done on a large budget.
We recently photographed a wonderfully colorful Bat Mitzvah for a client of Maya Kalman’s at Swank Productions. The venue was the Green House. The clients were low key about their requests and had a modest budget. Despite what many planners would consider obstacles, Maya put her ingenuity into high gear and created an unusual theme that she executed with color and flair, making the event over-the-top fun.
The theme was the Mad Hatter’s tea party, and it led to endless creativity.
From the moment Maya showed me the inventive invitation, consisting of cards that were stuck inside the band of a top hat, I knew we were in for a treat. David Nicolas and Sean Smith, one of 5th Avenue Digital’s top photography teams, captured every aspect of the celebration.
It is the details that made this mitzvah décor exceptional. Conrats to Maya and her team at Swank Productions for knocking this one out of the park!



