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Beth Baynum

Forbes Shows Creative YouBooth Idea

May 21st, 2014 by | Share Blog


20140515-TW_YB-0002 Sometimes the best ideas for the YouBooth photo booth come directly from our clients. Forbes Magazine featured the
YouBooth at their 2nd Annual Forbes Women’s Summit, and the way they incorporated our photo booth with their branding was brilliant.

Titled Power Redefined, the event brought together 250 dynamic leaders in business, philanthropy, education, media and entertainment to discuss issues, forge partnerships and create solutions.  Forbes wanted to include the YouBooth to give the women a fun activity during breaks that would further bond them, along with prints to serve as keepsakes for the event.  By including our Social Media Portal, everyone had an opportunity to easily share their photos on Twitter and Facebook, with the added benefit for Forbes of expanding their web presence for the event. (more…)

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Elizabeth Beskin

Leave Them Wanting More: Tips for Incentive Trip Mementos

July 19th, 2013 by | Share Blog

Yankee EventHere at 5th Avenue Digital we work with lots of Destination Management agencies, who are always looking for new ideas for their incentive trip clients.  After these groups are wined, dined and entertained in the world’s biggest playground — New York City, baby! — it’s customary for them to receive some type of memento of their hard-won trip.  This is where we come in, with lots of ideas to make clients say WOW!  Here are a few to use alone or in combination: (more…)

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Elizabeth Beskin

A Look Back on Summer 2012

September 6th, 2012 by | Share Blog

same sex wedding phtoographyThis summer brought tangible signs of growth for 5th Avenue Digital. The weddings we provided with photography, videography and our YouBooth photo booth were heartfelt and beautifully tailored to each couple.  We saw an uptick in same sex marriages that’s been encouraging and re-affirming.  John and Scott had been together 27 years before they were able to have a celebration that was as lavish and beautiful – and legal! – as every other wedding we’ve photographed over the years.

Our newer photographers were also able to spread their wings this summer to fantastic results. We couldn’t be more excited to see what creativity unfolds on the jobs they have booked for the fall. Nikki Scheidt is a new addition to our sales team as she has been doing a wonderful job meeting with our social clients at a time when all anyone wanted to be doing was going to the beach. (more…)

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Elizabeth Beskin

The Fabulous YouBooth Photo Booth Can Rock Any Event!

June 18th, 2012 by | Share Blog

event photographyThis past week the versatile YouBooth was all over town, getting parties started for a first communion celebration, a graduation party, and a surprise 50th birthday party.  We had the pleasure of working with both kids and adults, who had a blast using props and different backgrounds. With its sleek and open structure (no squeezing into a tiny dark booth), the YouBooth gave guests the room to be themselves and have loads of fun.

Perfect for any event— from weddings to product launches, summer outings and reunions to nonprofit celebrations and fundraisers—YouBooth can be used with customizable backgrounds in just about any configuration you can think of.  This shot of the New York Public Library that FeteNY used as its step-and-repeat backdrop for a graduation party made for gorgeous photos.

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Elizabeth Beskin

5th Avenue Digital’s YouBooth Continues to Snap, Crackle and Pop!

April 23rd, 2012 by | Share Blog

open air photobooth_youBoothOur YouBooth photo booth keeps growing in popularity and it’s a huge hit for Bar and Bat Mitzvahs, birthday parties and corporate events.  This week, the YouBooth was in play at all three types of events!   The YouBooth was featured at an Event Planners Association event, a 30th birthday party, a kids’ birthday party and a Bar Mitzvah.  Whew!  That’s a whole lotta snappin’ going on.

Check out the fun photos below!

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Elizabeth Beskin

Best of 2011: YouBooth Photo Booth favorites

March 21st, 2012 by | Share Blog

Steve Madden Cabaret feathers - 5th Avenue Social

We saw the photo booth trend grow even stronger in 2011.  We are lucky to have had our YouBooth photobooth at some fabulous events last year.  From Fashion Night Out to Google’s holiday party, the New York City photo booth phenomenon is staying in full gear.  With the advent of our Social Media Portal, YouBooth is all the rave in event marketing, mitzvahs and weddings alike.

We are very pleased to share some of our favorite  YouBooth photobooth images from 2011.

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Elizabeth Beskin

A Look Back on 2011: Lessons Learned From the Trenches

January 18th, 2012 by | Share Blog

incentive event with diana ross









The overall morale in 2011 was higher than it has been for the past three years.  There was hopefulness in the air.  Here at 5th Avenue Digital, we saw:

  •    Companies having summer outings and holiday parties for the first time in years.
  •      Advertisers spending marketing dollars on events with consumer interaction and (thankfully) photo capture, for   mementos or social media benefit.
  •     The return of corporate incentive trips and large company celebrations.
  •      Companies putting money back into their image and deciding to update their employee’s headshots.
  •      Business surging once again for the venues and planners we work with.

It seems like everyone is starting to see the economic woes dissipate. The many jobs we were lucky enough to be part of this past year indicate we are on our way, after two years of corporate celebrations being relegated to the back burner.

5th avenue social at gotham hallI’ve worked hard to assemble a team of super-talented photographers, who have captured not only incredible corporate images this year but have also taken our 5th Avenue Social division to new heights.  We have partnered with a dynamic group of planners and venues and are very excited to share our new portfolios that feature images from their clients’ events.  I am already anticipating the new images we’ll be seeing in the coming months.


One of my proudest accomplishments in 2011 is the newest model of the YouBooth photo booth.  The collaborations with our clients have allowed us to introduce the newest technology crazes to their events.  The YouBooth has a new exterior design, plus the most exciting new feature: a social media application that allows guests to upload their photos directly to Twitter, Facebook or email.

This year the YouBooth was proudly used at pop-up store events, holiday parties, mitzvahs, weddings – any occasion where fun was required.  What we love the most is finding creative solutions that maximize each client’s use of the booth.  I owe a special shout-out to my producer, Rylan Crooks, for always finding ways to execute our clients’ unending ideas of how they envision using the YouBooth.youbooth photobooth at google holiday party

Building a strong business in this economic time is certainly a challenge.  We have watched many of our partners in event planning scale down the past few years, and it’s so comforting to watch them scale back up.  We are very grateful for their trust in us and we treasure these partnerships.

I am also very grateful to my 5th Avenue Digital team: the amazing group inside the office, Beth, Rylan and Tim, and the photographers, videographers and designers that make our clients their number one priority.  Teamwork and partnerships have been the overall theme in 2011.  Knowing that you have the right people in the ship makes being the captain a joy.  I am grateful every day that I get to work with the team I have, and I would not have been able to double our business this year if it hadn’t been for them.  There have been some rough waters in terms of owning a photography business over the past three years, but it looks like smoother sailing ahead.

Thank you all who have contributed to an amazing 2011.  We will be sharing some of our favorite photographic moments in galleries over the next few weeks.  Here are a few more of my favorites.

incentive photography

5th avenue digital wedding photography5th avenue digital photographed and created onsite prints for geoge w5th avenue digital photo booth

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Elizabeth Beskin

The Fun (and Art) of Marketing YouBooth photobooth at Trade Shows

October 26th, 2011 by | Share Blog

carley_rooney_the YouboothHaving been in the event industry for over 20 years, naturally I’ve become adept at working trade shows and other industry events.  I like them because they offer opportunities to mingle with some of the movers and shakers in both the social and corporate events industry.  This week was one of the most fulfilling for my little networking self.

The YouBooth photobooth was a huge hit at The Knot gala, the first event I attended in my marathon week of networking events.  We brought in our YouBooth “photobooth” to give everyone there a chance to see it in action.  Carley and her dynamo team at The Knot were lovely to work with and many industry friends stopped by to check out the photobooth. (more…)

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Elizabeth Beskin

Bring the Branding Home with a Branded Photograph

November 10th, 2010 by | Share Blog

lord_and_taylor_event_photographyWhen you (or your client) are sponsoring an event, you want to come up with as many ways as possible to connect your logo and marketing message to the event.  Signage is the first and most common tactic that brands the event as yours.  The problem is, in these times of marketing over-saturation, a sign rarely breaks through the visual clutter.  Most signage is barely noticed, and if it is, it’s forgotten a second later.  What’s the point in spending hundreds of event budget dollars on a branding message that has no impact?
A more effective use of those hard-won event budget allocations is to put those dollars toward something people will notice and remember.  Better to invest in branding efforts that really make an impact, putting your name and logo in front of your target audience and driving your event message home.  And that’s exactly what you get with YouBooth, our new digital photo booth.

Unlike other digital photo booths, YouBooth comes with all the workings inside.  Its sleek, aesthetic design allows it to be seamlessly integrated into any event décor.  With our digital photo booth, your event guests have a blast taking fun photos of themselves, which we brand with your company name, logo or message.   The YouBooth photo booth is an entertainment element as well as a marketing tool.
The photos print in seconds, giving each guest at least one fun picture to take home after the event.   And when they take their photos home, they’re taking your branding home as well.   In most cases, that photo from our digital photo booth will be placed in the frame of a mirror or stuck on the refrigerator for weeks or even months.  Your branding message will be seen again and again, by the recipient — and probably his friends and family too.

Multiply that one recipient by dozens … and those impressions by dozens more … now that’s IMPACT!

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Elizabeth Beskin

Tips for Maximizing Photo Booth Fun

July 27th, 2010 by | Share Blog

tips_for_using_photo_booth_effectivelyNow that we’ve gotten our YouBooth photo booth out into the world, and we’re seeing it used for all types of events, we’re discovering new ways to maximize its effectiveness.   Like you’ll find at any party, most people need to get warmed up a bit before they start really having fun with the photo booth.  And as any good host knows, there are a number of methods and things you can use – aside from alcohol! – to get things rolling. (more…)

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